About

Why Buy From Roswell Ford

Car Shopping Made Easy

We provide a vast selection of new and used vehicles, exceptional car care and customer service with a smile!

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Exceptional Customer Service

We are committed to providing amazing customer experiences.

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We keep you going

Our service center is here to help ensure you enjoy many great years of driving with the vehicle you purchase from us.

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Thoughtful Amenities

Whether you are waiting for your vehicle to get serviced, picking up a part for your vehicle, or stopping by to check out a new vehicle for yourself, we offer a wide range of amenities to enhance your experience here! Come by, look around and check what we can offer you!
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Service Department

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  1. Roswell Ford

    821 North Main Street
    Roswell, NM 88201

    • Sales: 575-623-3673
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Get in Touch

  • Contact our Sales Department at: 575-623-3673
  • Monday8am-7pm
  • Tuesday8am-7pm
  • Wednesday8am-7pm
  • Thursday8am-7pm
  • Friday8am-7pm
  • Saturday8am-7pm
  • SundayClosed

Our Continued Commitment to You at Roswell Ford Serving Artesia, Lovington, Dexter and Hagerman

In Roswell, we know that you have a lot going on in your life, and often you need some assistance in finding the right new or used Ford vehicle. If you're already the proud driver of a car, truck or SUV, let us help you keep it in the best shape possible with our team of service professionals. With years of training, our technicians are prepared to tackle any issues that arise.

Roswell Ford, the Golden Rule of Customer Service

At Roswell Ford, we want you to feel like family when you visit us, and we treat each of our customers with the golden rule. Our sales team can help you get acquainted with our available new and used vehicles, and help you narrow down your choices to find your perfect car, truck or SUV. Then, our finance team can help you find the perfect lease or loan to go with your F-150, Escape, Explorer, Bronco Sport and Edge. After that, we make your entire ownership experience easier with expert service and parts. We really are your one-stop destination for the entire car-buying and ownership journey, and we do it all with a smile.

Come See us at Roswell Ford to Get Started Today

Here in our Roswell showroom, not far from Artesia, Lovington, Dexter and Hagerman, we're ready to assist you. We can answer any questions about Ford options, and help you find your next vehicle or take care of your current one. We hope to help and see you soon!