Make the short drive to Roswell Ford, where we’re dealing.


New Arrivals

  • 2019 Ford F-450SD Cab/Chassis

    2019 Ford F-450SD Cab/Chassis…

    • $59,740
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  • 2018 Ford F-350SD XLT Truck

    2018 Ford F-350SD XLT Truck Po…

    • Please Call
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  • 2018 Ford F-150 XL Truck

    2018 Ford F-150 XL Truck EcoBo…

    • $34,895
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  • 2018 Ford F-150 Lariat Truck

    2018 Ford F-150 Lariat Truck E…

    • $54,940
    View Details
  • 2018 Ford F-150 XLT Truck

    2018 Ford F-150 XLT Truck V8 T…

    • $44,650
    View Details

Schedule Your Next Service Appointment

At Roswell Ford, our highly qualified technicians are here to provide exceptional service in a timely manner. From oil changes to transmission replacements, we are dedicated to maintaining top tier customer service, for both new and pre-owned car buyers! Allow our staff to demonstrate our commitment to excellence.

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Welcome to Roswell Ford

Roswell Ford is Proud to Serve Drivers throughout Roswell, Lovington, Mescalero, Capitan and Artesia NM

Here at Roswell Ford, we always strive to be the number one automotive solution for drivers throughout Roswell, Lovington, Mescalero, Capitan and Artesia NM! We achieve that goal by supplying a vast selection of new and used cars, simple financing solutions and exceptional auto repairs and service. Of course, it's our legendary customer service that will keep you coming back to us year after year!

Your search ends here if you're in the market for a stylish, fun-to-drive and feature-packed new car near Roswell, Lovington, Mescalero, Capitan and Artesia NM. We know that you'll look forward to every drive in a new Ford model such as a Ford F-150, Explorer, F-250SD, Fusion or Fiesta.  Arrange for a test drive to discover that our new cars are defined by chiseled good looks, powerfully efficient performance and first class comfort. With innovative safety and connectivity features, a new Ford vehicle is the best way to maximize your time behind the wheel!

Once you've had a look at the latest offerings from Ford, you'll definitely want to check out our selection of used cars as well. We work tirelessly to maintain a selection of yesteryear's brightest Ford gems, ensuring you drive off in a used car that saves you money and performs admirably, no matter where in Roswell, Lovington, Mescalero, Capitan or Artesia NM you take it.

Auto Financing is Easy as 1-2-3 for Roswell Drivers


If you have your eye on a new ride, our auto finance specialists will help you get behind the wheel in no time at all. We'll make it easy for you to determine whether to buy or lease, secure an auto loan and develop a budget-friendly payment schedule. That way, you'll be driving your next car without exceeding your budget!

We Provide Expert Car Care for Ford Drivers near Roswell


Now, we can't overstate the importance of routine service when it comes to maintaining your car's overall health and peak performance. There's also no replacing the expert service and craftsmanship that you'll always enjoy at our Ford Service Center in Roswell. We're staffed by highly-skilled technicians that know all the ins and out of your car. We employ Genuine parts and accessories along with cutting-edge maintenance equipment to perform essential car services like oil change, brake repair, tire rotation, check engine light diagnosis, state inspection and much more!

We could go on and on about the experience you're going to have here at Roswell Ford, serving Lovington, Mescalero, Capitan and Artesia NM, but the best way to experience it is by stopping in to see us. Our team is ready to help and provide you with a positive experience, so come on down to 821 North Main Street Roswell, New Mexico today!

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