Welcome to Roswell Ford! Learn More about Your Ford Dealer in Roswell, NM

Roswell Ford Roswell NM

Experience Standout Car Shopping at More at Roswell Ford Serving Roswell, ARTESIA NM, CAPITAN and ELIDA NM

At Roswell Ford, our focus is on providing you with new and used cars, parts, and service. But that's not all. We want to go above and beyond to ensure that your experience with us is enjoyable and positive. Whether you're from Roswell, Artesia, Capitan, or Elida NM, we are here to serve you. When you visit us, whether it's to buy a Ford model or get it serviced, we take great pride in offering the highest levels of care and customer service. Come see for yourself why we are the best choice for all your automotive needs.

At Roswell Ford, We're Here for You Every Step of the Way

We want to make your dealership experience smooth. From the moment you step into our Ford model showroom until you drive off in your dream car, we'll be there for you. Whether you're looking for a new or used car, we can help you find the perfect fit. We'll even set you up with a test drive in the new Ford models that suit your needs. Plus, we can guide you through the financing process to find an affordable loan or lease solution that works for your budget. And don't forget, our service center is here to help keep your Ford running smoothly. Skip a step and apply online today!

Stop by Roswell Ford Today to Start Your Next Automotive Adventure

Our conveniently-located dealership in Roswell is easy to reach from the nearby Artesia, Capitan, and Elida NM areas, so please feel free to swing by and visit us to learn more about how our team can help with all your automotive needs. We're available to answer all your Ford questions and help you make your next move towards finding the perfect new or used vehicle or caring for the one you already have. Call or contact us online to get in touch with a member of our friendly team. We hope to see you soon!

The Krumland Auto Group Automotive Scholarship

We have put together the Krumland Auto Group Scholarship Program for the Automotive Technology program at ENMU-R.

As students enroll for the 2-year Associates Degree program at ENMU-R they will have the opportunity to complete an application to be considered a candidate for this scholarship offered by the Krumland Auto Group.

Students apply for the scholarship through the Automotive Technology Program Director, Eric Gomez and Kimberly Andazola, Scholarship Coordinator Financial Aid Department, at ENMU-R. This scholarship process will renew each semester, and every student, whether or not they are selected, has an opportunity to put their name in the hat & have an opportunity to be the recipient of this KAG Scholarship.

We are very excited to partner with ENMU-R on this venture.

Roswell Ford Roswell NM

Exceptional Sales Team

Our dedicated sales consultants are here to assist you every step of the way during your shopping experience at Roswell Ford. We are here to answer any questions and help you find the perfect new Ford at Roswell Ford.

Roswell Ford Roswell NM

Care and Expert Service

At Roswell Ford, we're passionate about every vehicle that enters our service center. Our team of technicians are here to help with all of your service needs from maintenance to repairs, including brakes, tires, oil changes, and more.

Roswell Ford Roswell NM


There’s a reason you chose your vehicle. Now, make it your own. Whether you need all-weather floor mats, new wiper blades or a bike rack for the family, our comprehensive parts and accessories department is here to help you find the perfect fit for your vehicle and active lifestyle.